How to Fully Optimize Springtime Concessions

We are gearing up for Spring sports here at BlazeBite! And while Spring brings an abundance of newness and growth, we often see a dip in concession stand traffic. But our team wants to help you prosper just as ever! We’ve created a list of ideas that you can easily implement to enhance your Springtime concessions.

First things first: your menu. Doing a quick analysis on your menu can help find any opportunities to enhance your Springtime concessions to cater to changing preferences with the warmer weather. This might look like switching up a hot chocolate for an iced tea option. Easy swaps can make for big cravings in customers. Including healthier options and seasonal flavors  in your menu can also help with sales. Here’s a few examples to get you started:

You’ll be surprised how simply adding a few fresh new options can entice customers to come grab a bite.

Next, promoting the new seasonal concessions will help make them known to customers. Bright and vibrant signage, social media efforts, and in-person announcements will highlight the changes in menu options. Adding Springtime decorations to your stand can also help invite customers. It is important to make your efforts known to both new and old customers and keep a consistent presence in person and on social platforms.

Going along with promotional efforts, try implementing pricing that will encourage customers to make larger orders than usual. This can include ‘combo pricing’ for certain food items. Instead of selling items only individually, offer ‘meal’ options or add-ons for a small upcharge. This can be an easy way to move more inventory and encourage sales.

As in any season, having a confident staff is paramount. Making sure your staff is properly trained and informed will help your concession stand run smoothly and increase sales. If changes are made to your menu or pricing it is important to ensure that employees and volunteers are well versed and confident for any inquiry. Your staff should know new menu items and prices and also know how to promote deals and upsell customers by offering up combinations.

Regularly checking in with your customers is imperative. Your customers will let you know how things are going and give you great feedback for Springtime concessions. You can quickly gain ideas for new menu options, better signage opportunities, and other preferences by simply asking a few questions at the concession stand. Where better to get your ideas than the people you sell directly to!

Spring is a perfect time to implement any new technology to your stand. As tech continues to make strides in the concession market, it’s something to consider to keep up with changing times. Systems like BlazeBite enhance the concession experience for everyone. Implementing in the Spring can help ease your volunteers and staff into the new technology and simplify ordering for your customers. With a platform like BlazeBite, customers can easily browse your new seasonal menus enticing them even more for a bite. Overall, it would further push all of your efforts with ease.

Although Springtime can be daunting for concession sales, it doesn’t have to be. Just as the flowers, your concession stand can grow throughout the new season and our team at BlazeBite is here to help! By following a few simple suggestions and even implementing a new way of ordering through the BlazeBite App, your Springtime concessions will thrive!

If you or someone you know is looking for concession stand solutions, contact us today!